Our story
Helping charter networks fill every seat
Dark Frame was founded by Michael Adan in 2019 as a CRM consulting firm. Today we focus on charter enrollment: clean family records, connected systems, and live goal tracking for networks like Brilla Public Charter Schools and Romero Academies.
What we believe
The fix starts with the record, not the report. When every family has one clean record, every parent is linked to every child, and every application and enrollment is tracked once per school year, leadership can trust the numbers.
How we work
We start with the systems you already have. We connect HubSpot, SchoolMint, and your SIS, time every build to your enrollment calendar, and stay on for upkeep so the data stays clean year after year.
+70%
PK-8 applications YoY at Brilla
+12pp
Registration to first day at Brilla
+122%
Qualified leads YoY at Romero
2019
Year Dark Frame was founded